Skip to main content
We are Brand SEO Beijing serving international business, your marketing partner, Contact us by mi@mgsh.com.cn

Regulations on Ecological Governance of Network Information Content Take Effect Today

A few days ago, the "Regulations on the Ecological Governance of Network Information Content" (hereinafter referred to as the "Regulations") issued by the Cyberspace Administration of China will come into force on March 2020, 3.The relevant person in charge of the Cyberspace Administration of China stated that the introduction of the "Regulations" aims to create a good network ecology, protect the legitimate rights and interests of citizens, legal persons and other organizations, and safeguard national security and public interests.
The Regulations are aimed atNetwork information content producers, network information content service platforms, network information content service users, network industry organizationsIt has formulated relevant rules for its network behavior, and standardized the management of the network content ecology from the aspects of supervision and management and legal responsibility.Among them, 11 kinds of content that producers of network information content are not allowed to produce, copy or publish are clearly proposed.
Provisions on the Ecological Governance of Network Information Content

Chapter One General Provisions

Article XNUMX  In order to create a good network ecology, protect the legitimate rights and interests of citizens, legal persons and other organizations, and safeguard national security and public interests, in accordance with the National Security Law of the People's Republic of China, the Cybersecurity Law of the People's Republic of China, the Measures for the Administration of Internet Information Services and other laws , Administrative regulations, formulate these regulations.
Second  These Provisions shall apply to the ecological governance of network information content within the territory of the People's Republic of China.
The term “ecological governance of network information content” as mentioned in these regulations refers to the establishment and improvement of a comprehensive network governance system based on the cultivation and practice of socialist core values ​​by the government, enterprises, society, and netizens. , to create a clear cyberspace and build a good network ecology, and carry out related activities such as promoting positive energy and dealing with illegal and bad information.
Article 3  The national network information department is responsible for coordinating and coordinating the national network information content ecological governance and related supervision and management work, and the relevant competent departments do a good job in the network information content ecological governance according to their respective responsibilities.
The local network information department is responsible for coordinating and coordinating the ecological governance of network information content and related supervision and management within its administrative area, and relevant local competent departments do a good job in the ecological governance of network information content within their administrative area according to their respective responsibilities.

Chapter II Network Information Content Producers

Article XNUMX Producers of online information content shall abide by laws and regulations, abide by public order and good customs, and shall not harm national interests, public interests and the legitimate rights and interests of others.
Article XNUMX Producers of online information content are encouraged to produce, copy, and publish information containing the following contents:
(XNUMX) Those who publicize Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era, and fully, accurately and vividly interpret the path, theory, system, and culture of socialism with Chinese characteristics;
(XNUMX) Propagating the Party's theoretical line, principles and policies and major decisions and arrangements of the Central Committee;
(XNUMX) Showing the highlights of economic and social development, reflecting the great struggle and ardent life of the people;
(XNUMX) Promote the core socialist values, publicize the excellent moral culture and the spirit of the times, and fully demonstrate the high-spirited spirit of the Chinese nation;
(XNUMX) Effectively responding to social concerns, dispelling doubts, clarifying facts, and helping to guide the masses to form a consensus;
(XNUMX) Contributing to enhancing the international influence of Chinese culture and showing a true, three-dimensional and comprehensive China to the world;
(XNUMX) Other content that emphasizes taste, style and responsibility, praises the truth, the good and the beautiful, and promotes unity and stability.
Article XNUMX Online information content producers shall not produce, reproduce, or publish illegal information containing the following contents:
(XNUMX) Opposing the basic principles established by the Constitution;
(XNUMX) Endangering national security, divulging state secrets, subverting state power, or undermining national unity;
(XNUMX) Damage to national honor and interests;
(XNUMX) Distorting, vilifying, blaspheming or denying the deeds and spirits of heroes and martyrs, and infringing upon the names, portraits, reputation and honor of heroes and martyrs by insulting, slandering or other means;
(XNUMX) Advocating terrorism or extremism or inciting terrorist or extremist activities;
(XNUMX) Inciting ethnic hatred, ethnic discrimination, or undermining ethnic unity;
(XNUMX) Undermining the state's religious policy and promoting cults and feudal superstitions;
(XNUMX) Spreading rumors and disrupting economic and social order;
(XNUMX) Spreading obscenity, pornography, gambling, violence, murder, terror or instigating crimes;
(XNUMX) Insulting or slandering others, infringing on their reputation, privacy and other legitimate rights and interests;
(XNUMX) Other contents prohibited by laws and administrative regulations.
Article XNUMX Online information content producers shall take measures to prevent and resist the production, reproduction, and publication of bad information containing the following contents:
(XNUMX) Using exaggerated titles, and the content is seriously inconsistent with the title;
(XNUMX) hyping up scandals, scandals, bad deeds, etc.;
(XNUMX) Improperly commenting on natural disasters, major accidents and other disasters;
(XNUMX) Those with sexual implication, sexual provocation, etc. that are likely to cause people to have sexual associations;
(XNUMX) Showing blood, horror, cruelty, etc. that cause physical and mental discomfort;
(XNUMX) Inciting crowd discrimination, regional discrimination, etc.;
(XNUMX) Promote vulgar, vulgar and kitsch content;
(XNUMX) It may cause minors to imitate unsafe behaviors and behaviors that violate social morality, induce minors to have bad habits, etc.;
(XNUMX) Other content that has a negative impact on the network ecology.

Chapter III Network Information Content Service Platform

eighth  The network information content service platform shall perform the main responsibility of information content management, strengthen the ecological governance of the network information content of the platform, and cultivate a positive, healthy and positive network culture.
Article XNUMX  The network information content service platform shall establish a network information content ecological governance mechanism, formulate detailed rules for the network information content ecological governance of the platform, improve user registration, account management, information release review, thread comment review, page ecological management, real-time inspection, and emergency response. and online rumors, black industry chain information disposal and other systems.
The network information content service platform shall establish a person in charge of the ecological governance of network information content, assign professionals suitable for the business scope and service scale, strengthen training and assessment, and improve the quality of employees.
Article XNUMX  Online information content service platforms shall not disseminate the information stipulated in Article XNUMX of these regulations, and shall prevent and resist the dissemination of information stipulated in Article XNUMX of these regulations.
The online information content service platform shall strengthen the management of information content, and if the information specified in Articles XNUMX and XNUMX of these regulations is discovered, it shall take immediate measures to deal with it in accordance with the law, keep relevant records, and report to the relevant competent authorities.
Article XNUMX  Encourage online information content service platforms to adhere to the mainstream value orientation, optimize the information recommendation mechanism, strengthen the ecological management of page layouts, and actively present the information specified in Article XNUMX of these regulations in the following key links (including service types, location sections, etc.):
(XNUMX) The first screen, pop-up windows and important news information content pages of the homepage of Internet news information services;
(XNUMX) Selection of public account information services of Internet users, hot searches, etc.;
(XNUMX) Popular recommendations, lists, pop-up windows and information service sections based on geographic location, etc. of blog and microblog information services;
(XNUMX) Hot search words, hot search pictures and default searches, etc. of Internet information search services;
(XNUMX) The first screen, list, pop-up window, etc. on the homepage of Internet forum community services;
(XNUMX) The first screen, discovery, selection, list, pop-up window, etc. of the homepage of Internet audio and video services;
(XNUMX) Internet website navigation services, browser services, input method services, the first screen of the home page, list categories, skins, associative words, pop-up windows, etc.;
(XNUMX) Digital reading, online games, and online animation services on the first screen, selections, lists, pop-up windows, etc.;
(XNUMX) The first screen of the homepage of the life service and knowledge service platform, popular recommendations, pop-up windows, etc.;
(XNUMX) The first screen, recommendation area, etc. of the homepage of the e-commerce platform;
(XNUMX) Mobile application store, mobile smart terminal preset application software and built-in information content service first screen, recommendation area, etc.;
(XNUMX) Online information content columns, special areas, and products that specifically target minors;
(XNUMX) Other key links in a prominent position of products or services that are likely to attract the attention of users of network information content services.
The online information content service platform shall not present the information specified in Article XNUMX of these regulations in the above key links.
Article XNUMX  Where a network information content service platform uses personalized algorithm recommendation technology to push information, it shall set up a recommendation model that meets the requirements of Articles XNUMX and XNUMX of these regulations, and establish and improve mechanisms for manual intervention and user-independent selection.
Article XNUMX  Encourage online information content service platforms to develop models suitable for minors, provide online products and services suitable for minors, and facilitate minors to obtain information that is beneficial to their physical and mental health.
Article XNUMX  The online information content service platform shall strengthen the review and inspection of the advertising space set up by the platform and the advertising content displayed on the platform, and shall deal with the publishing of illegal advertisements in accordance with the law.
Article XNUMX  Network information content service platforms shall formulate and disclose management rules and platform conventions, improve user agreements, clarify relevant rights and obligations of users, and perform corresponding management duties in accordance with the law.
The network information content service platform shall establish a user account credit management system, and provide corresponding services according to the credit status of the user account.
Article XNUMX  The online information content service platform shall set up a convenient complaint and report portal in a prominent position, announce the method of complaint and report, accept and handle public complaints and reports in a timely manner, and give feedback on the handling results.
Article XNUMX  The network information content service platform shall compile an annual report on the ecological governance of network information content, and the annual report shall include the information on the ecological governance of network information content, the performance of duties by the person in charge of the ecological governance of network information content, and social evaluation.

Chapter IV Users of Network Information Content Services

Article XNUMX  Users of network information content services shall use the network in a civilized and healthy manner, and earnestly perform corresponding obligations in accordance with the requirements of laws and regulations and user agreements, and when participating in online activities in the form of posting, replying, leaving a message, and barrage, interact in a civilized manner and express rationally. The information stipulated in Article XNUMX of these regulations shall not be released, and the information stipulated in Article XNUMX of these regulations shall be prevented and resisted.
Article XNUMX  The founders and managers of online groups and forum community sections shall perform group and section management responsibilities, and regulate information release in groups and sections in accordance with laws and regulations, user agreements and platform conventions, etc.
Article XNUMX  Encourage network information content service users to actively participate in the ecological governance of network information content, supervise online illegal and bad information through complaints and reports, and jointly maintain a good network ecology.
Article XNUMX  Online information content service users, online information content producers, and online information content service platforms shall not use the Internet and related information technologies to commit insults, defamation, threats, spreading rumors, and infringing on the privacy of others and other illegal acts, and damage the legitimate rights and interests of others.
Article XNUMX  Online information content service users and online information content producers, and online information content service platforms shall not infringe upon the legitimate rights and interests of others or seek illegal interests by publishing, deleting information, or interfering with the presentation of information.
Article XNUMX  Network information content service users, network information content producers, and network information content service platforms shall not use new technologies and applications such as deep learning and virtual reality to engage in activities prohibited by laws and administrative regulations.
Article XNUMX  Network information content service users, network information content producers, and network information content service platforms shall not conduct traffic fraud, traffic hijacking, false registration of accounts, illegal transaction accounts, and manipulation of user accounts through manual or technical means, and disrupt the network ecological order. .
Article XNUMX  Online information content service users, online information content producers, and online information content service platforms shall not use party flags, party emblems, national flags, national emblems, national anthems, and other signs and content that represent the image of the party and the country, or use major national events, major anniversaries, and In the name of state organs and their staff, conduct online commercial marketing activities in violation of laws and regulations.

Chapter V Network Industry Organizations

Article XNUMX  Encourage industry organizations to play the role of service guidance and bridges, guide member units to enhance their sense of social responsibility, sing the main theme, promote positive energy, oppose illegal information, and prevent and resist bad information.
Article XNUMX  Encourage industry organizations to establish and improve industry self-discipline mechanisms, formulate industry norms and self-discipline conventions for ecological governance of network information content, establish detailed rules for content review standards, guide member units to establish and improve service standards, provide network information content services in accordance with the law, and accept social supervision.
Article XNUMX  Encourage industry organizations to carry out education, training, publicity and guidance on the ecological governance of network information content, improve the governance capabilities of member units and practitioners, and enhance the awareness of the whole society to participate in the ecological governance of network information content.
Article XNUMX  Encourage industry organizations to promote the construction of an industry credit evaluation system, establish industry review and other evaluation reward and punishment mechanisms in accordance with the articles of association, increase incentives and punishments for member units, and strengthen member units' awareness of trustworthiness.

Chapter VI Supervision and Management

Article XNUMX  Network information departments at all levels, in conjunction with relevant competent departments, establish and improve working mechanisms such as information sharing, consultation and notification, joint law enforcement, case supervision, and information disclosure, and coordinate the ecological governance of network information content.
Article XNUMX  The network information departments at all levels conduct supervision and inspection on the performance of the main responsibility of information content management by network information content service platforms, and conduct special inspections on platforms with problems.
The network information content service platform shall cooperate with the supervision and inspection carried out by the network information department and the relevant competent departments in accordance with the law.
Article XNUMX  The cybersecurity and informatization departments at all levels have established a ledger management system for violations of laws and regulations on online information content service platforms, and dealt with them accordingly in accordance with laws and regulations.
Article XNUMX  The cybersecurity and informatization departments at all levels have established a supervision and evaluation mechanism with the participation of the government, enterprises, society, and netizens, and regularly evaluate the ecological governance of online information content service platforms within their respective administrative regions.

Chapter VII Legal Liability

Article XNUMX  Where online information content producers violate the provisions of Article XNUMX of these Provisions, the online information content service platform shall take measures such as warning and rectification, restricting functions, suspending updates, and closing accounts in accordance with the law, eliminate illegal information content in a timely manner, keep records and report to relevant parties. Competent authority report.
Article XNUMX  If the network information content service platform violates the provisions of Article XNUMX and paragraph XNUMX of Article XNUMX of these regulations, the relevant competent authorities such as the Internet Information Service shall, according to their duties, follow the "Internet Security Law of the People's Republic of China", "Internet Information Service Management Measures", etc. The provisions of laws and administrative regulations shall be dealt with.
Article XNUMX  Where an online information content service platform violates the provisions of paragraph XNUMX of Article XNUMX of these regulations, the network information department at or above the city level with districts shall conduct interviews according to their duties, give warnings, and order them to make corrections within a time limit; if they refuse to make corrections or the circumstances are serious, they shall be ordered to Suspend the information update and deal with it in accordance with the relevant laws and administrative regulations.
Article XNUMX  If the network information content service platform violates the provisions of Articles XNUMX, XNUMX, XNUMX, XNUMX, and XNUMX of these regulations, the network information department at or above the city level with districts shall conduct interviews according to their duties, Give a warning and order correction within a time limit; if correction is refused or the circumstances are serious, order to suspend information update, and deal with it in accordance with the provisions of relevant laws and administrative regulations.
Article XNUMX  Violating the provisions of Articles XNUMX, XNUMX, XNUMX, XNUMX, XNUMX, XNUMX, XNUMX and XNUMX of these regulations, It will be dealt with by relevant competent departments such as Netcom and according to their duties and in accordance with the provisions of relevant laws and administrative regulations.
Article XNUMX  In accordance with laws, administrative regulations, and relevant state regulations, the network information department, together with the relevant competent departments, establishes and improves a joint punishment mechanism for serious dishonesty in network information content services, and punishes network information content service platforms, network information content producers, and network information content that seriously violate these regulations. Users are to implement disciplinary measures such as restrictions on engaging in online information services, online behavior restrictions, and industry entry bans in accordance with laws and regulations.
Article XNUMX  Anyone who violates these regulations and causes damage to others shall bear civil liability in accordance with the law; if a crime is constituted, criminal responsibility shall be investigated in accordance with the law; if a crime is not constituted, the relevant competent department shall impose punishment in accordance with the provisions of relevant laws and administrative regulations.

Chapter VIII Supplementary Provisions

Article XNUMX  The term “network information content producer” as mentioned in these Provisions refers to an organization or individual that produces, reproduces, and distributes network information content.
The term "network information content service platform" as mentioned in these Provisions refers to the network information service provider that provides network information content dissemination services.
The term "users of network information content services" as mentioned in these Provisions refers to organizations or individuals who use network information content services.
Article XNUMX  These regulations will come into effect on June 2020, 3.

Back to Top